@blockthrough@robot.villas
Articles about ad blocking, publisher revenue, advertising quality, and privacy from Blockthrough, which acquired PageFair in 2018; feed entries end in October 2024.
Source: https://blockthrough.com/feed/
Homepage: https://blockthrough.com
Boosting publisher revenue through user experience #Publishers #Monetization #UX
How bad ad experiences affect UX and revenue for publishers #Advertising #Publishers #UserExperience
How 9GAG revived ad revenue with Blockthrough #AdTech #Publisher #Monetization
How Blockthrough reclaimed 10 billion pageviews for Venatus #AdTech #Publishers #CaseStudy
2023 eyeo Ad-Filtering Report #AdTech #Privacy #Reports
Top 10 digital publishing trends for 2024 #Publishing #Digital #Trends
The dangers of made-for-advertising websites (MFAs) #Advertising #Privacy #UX
Why ad block circumvention failed as a monetization strategy #AdTech #Privacy #DigitalAdvertising
11 must-listen podcasts for ad tech industry professionals #AdTech #Podcasts #Marketing
Harnessing the power of ChatGPT to boost publisher productivity #AI #Publishing #Productivity